Snowball Wealth

Snowball Wealth is a community-first platform that moves you from debt to wealth.  As someone who is passionate about financial wellbeing, I have been a member of Snowball since 2020, when it first manifested on Slack. Since then, Snowball has evolved into a community-driven iOs app that includes a net worth tracker, monthly challenges, and more.  

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My Role

RESPONSABILITIES

Systems design
Visual Design
Digital product design

COLLABORATORS

Pamela Martinez / Founder
Tanya Menendez / Founder
Anna Paul CFP / Copy + Planning
Rudy Schusteritsch / UX Advisor

Darren Ng / Engineering
Elana Stroud / Engineering

I work as an independent designer in collaboration with engineering to research, modify, and build new features from the ground up. As startup, our goal is to build engagement with a solution oriented approach to financial health and wellness.  Projects range from small optimizations to extensive architecture restructure and new feature development.

App Store

Walkthrough screens on the iOs app store that give a summary of the mission and features.

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Logged In

As a new product, our aim is to provide a myraid of tools and understand our users and build habit

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Challenges

Personalized Roadmap

Snowball provides a personalized roadmap feature to break down financial milestones into bite sized tasks. During onboarding, users fill our a survey so we can better understand their current situation, goals, and where they see themselves in the future. The roadmap will grow and evolve over time with the user, so we created a seal system inspired by the Snowball logo.

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